Google Instant Search

Search engine giant Google recently announced a redesign of their homepage that enables a new way to see your search result. This new method, titled Google Instant, shows a real-time …

Personalized Search & SEO

Google has begun using “personalized search” as the default solution for returned search queries. Until now this service, which uses your profile and previous search behavior to organize your SERPs (Search Engine Results Page). What does this mean to developers? To Marketers? To anyone who creates content or wants to drive traffic online? It means that the game is changing again. Learn more about how this will effect search engine results, your personal experience on the web and how to better position you clients, as well as your own pages, in SERPs.